50 Powerful Ideas You Can Use to Keep Your Customers by Paul R Timm PH.D. PDF

By Paul R Timm PH.D.

Designed to get all managers and staff wondering the little issues that may be performed to motivate client loyalty and enhance carrier.

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Why would customers feel stress? Remember, they are usually on unfamiliar turf. They are likely to feel somewhat uncomfortable. You work there every day; they are just visiting. A quick, friendly greeting starts to relax the customer and greases the wheels of smooth service. Some fast-food restaurants do a good job of sending out an employee to “take orders” from people standing in line. 43 50 Powerful Ideas You Can Use to Keep Your Customers One place I frequently go has someone greet you and write your order on a slip of paper that she hands back to you.

To do this, you need to have some concept of what the customer anticipates. How can you best anticipate changing customer needs? STAY CLOSE TO CUSTOMERS TO CLARIFY WHAT THEY ANTICIPATE Nothing is more important to building loyalty than staying close to your customers and maintaining an ongoing dialogue. To do so requires every company member to be a sensing device, a curious, information gatherer. Three things are necessary for ongoing customer sensing: 1. Employees who are taught to and rewarded for getting customer feedback.

30 Powerful Ideas That Get You Focused Calculating the Cost of Your Lost Customer Use these guidelines to calculate the potential cost of your lost customers. Annual Revenue lost: 1. Estimate the average or typical dollar $ amount spent by your customers: 2. Calculate the annual dollar amount: $ 3. Calculate the dollar amount spent in a decade: $ 4. Multiply the annual dollar amount x 17 (people who may follow an unhappy customer cost the door): Then, 5. g. g. # of present customers × $19) “Replacement” costs = Finally, 6.

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50 Powerful Ideas You Can Use to Keep Your Customers by Paul R Timm PH.D.

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