By R. Paul Herman
A brand new breed of making an investment that mixes making extra money and creating a differenceFirst there have been the "Profiteers," traders who sought to earn a living whatever the rate to society. Then got here the "Do-Gooders," traders who refrained from "bad" businesses and supported "good" ones, according to philosophy over financials. Now this ebook introduces a new breed of investor: The HIP Investor.Written if you are looking to revenue handsomely whereas additionally development a greater international, it is going to assist you notice businesses which are boosting the base line by means of fixing key human wishes via cutting edge items and services-benefiting clients, enticing staff, and supplying sustainable, ecocnomic progress for his or her traders. that is the Human effect + revenue, or HIP, approach.In The HIP Investor, R. Paul Herman-creator of the HIP methodology-introduces a innovative process that permits traders to learn and make a good influence. It values measurable effects over regulations and philosophies, and indicates how higher-performing businesses can bring either human effect and revenue for shareholders. This bookProvides a compelling, effortless to take advantage of "investor tool-kit" so that you can fast "HIP" your portfolio finds the 3 questions you want to ask while trying to find an organization to speculate inIllustrates how international difficulties should be solved for revenue through businesses and traders making knowledgeable decisionsYou could make funds whereas creating a distinction, and The HIP Investor is right here to teach you the way.
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Additional resources for The HIP Investor: Make Bigger Profits by Building a Better World
His investments include Generation Investment Management’s global equity fund, founded by Al Gore and former Goldman Sachs banker David Blood. ” As discussed in the introduction, a HIP investment approach yields higher financial returns while offering significant benefit to society. Thus, HIP investors earn bigger profits while building a better world. How do you build a HIP portfolio? ” Most investment funds and financial analysts ($8 out of every $9 of assets under management) tend to focus on short-term profits and traditional capitalist metrics.
Traditional markets and big brands can maintain their importance. However, the majority of future growth is expected to come from fast-growing populations seeking out a higher quality of life. Leading companies are already pursuing those opportunities and, more importantly, taking steps to meet diverse needs in innovative ways. These companies are embracing new consumers with human needs—from affordable nutrition and lower-cost health care to everyday products that fit the much lower annual incomes of most of the world.
Assessing the Global Trends: Why HIP and Why Now? 5 GoodGuide Product Rating Source: GoodGuide, Inc. 4 billion L’Oreal Burt’s Bees $913 million Clorox Ben and Jerry’s $326 million Unilever Odwalla $181 million Coca-Cola Tom’s of Maine $100 million Colgate-Palmolive Republic of Tea $43 million Coca-Cola (43% share) Stonyfield Farms $? million (not disclosed) Group Danone (82% share) Honest Tea $? million (not disclosed) Coca-Cola (43% share) Source: HIP research. Over the past 10 years, high-impact, high-growth companies have been sought out—and bought out—by consumer-product conglomerate companies that want access to new consumers.
The HIP Investor: Make Bigger Profits by Building a Better World by R. Paul Herman