By Ahmed Bounfour
The topic of Intangibles and data administration is changing into more and more major, fairly within the nation-states of finance, advertising and marketing and method. Intangibles are the nebulous yet important elements of businesses, for instance, R&D, wisdom construction, company id and advertising and ads charges, that are now unanimously thought of to be crucial components within the strategic positioning of organizations at the present time. This finished quantity presents an built-in and unique method of intangible source administration and an overview in their contribution to the institution of aggressive virtue available in the market position.
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Additional info for The Management of Intangibles: The Organisations Most Valuable Assets (Routledge Advances in Management and Business Studies)
Finally, Grant (1991) considers the following resources: ﬁnancial resources, physical resources, human resources, technological resources, reputation and organisational resources. Resources are considered as speciﬁc to companies and so non-tradable, non-imitable and non-transferable. Corporate strategy is mainly inﬂuenced by the stock of resources available at any particular time. Grant differentiates between resources and capabilities: resources are ‘input to the production process’ and constitute the basis for analysis, whereas capabilities refer to ‘the capacity of a combination of resources to carry out speciﬁc tasks or activities’.
A study by RCS Conseil (1998) which, on one hand suggested an ad hoc framework for analysing intangibles (the Functional-approach), and on the other, speciﬁcally analysed the impact of the Single Market Programme (SMP) on intangible investment by operators. This study identiﬁed the existence of such an impact, which is at least of indirect nature. Further analyses have been provided as support to different colloquiums and symposiums (Louvain La Neuve Symposium, April 1999; Amsterdam Conference, June 1999, Naples Conference on SMEs, June 1999).
Let us examine the terms of each relation: • • expenditure → investment; investment → assets. 1 Causal relations for the accounting treatment of intangibles Source: Bounfour (1998a). e. likely to generate revenue for a company, poses a problem. Here the concept of investment implies the existence of a project. As has been underlined by Afriat (1992), two types of criteria characterise the concept of investment: one of a legal nature, relating to property; the other of an economic nature having three characteristics: working life, the increase in the output, and the need for engagement of a certain volume (threshold of signiﬁcance).
The Management of Intangibles: The Organisations Most Valuable Assets (Routledge Advances in Management and Business Studies) by Ahmed Bounfour